MULDOONEYS’ venture into blockchain and holograms

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MULDOONEYS, a French luxury leather tech startup renowned for merging savoir-faire, tech, design, and fashion, introduces a ground-breaking innovation in luxury – The Provenance Time Capsule. This feature is created by Swiss company 3D AG and embraces the fusion of blockchain and an inviolable hologram key, meticulously documenting the digital trail of each product along its intricate supply chain while confirming its origin.

Situated within the tech hub for holographic structures, 3D AG, and its proprietary brand authentication solution – soorce3D on the polygon blockchain, the Provenance Time Capsule represents a significant leap into ethical sourcing. Every time capsule encapsulates a captivating time loop, supplier heritage, and exceptional artisanal craftsmanship, fortified by precision Swiss holograms. Functioning as the guardian of this cultural treasure, the Provenance Time Capsule stands as a clear testament to MULDOONEYS’ dedication to ensuring transparency in the product journey.

MULDOONEYS’ Meenakshi Pret, a Porter collection, now integrates the Provenance Time Capsule, culminating in their blockchain supply chain innovation model, transcending functional aspects. It encourages customers to establish a deeper connection with supplier heritage and their compelling narratives while preserving the traditional polygon blockchain. Moreover, this innovation provides a brand authentication advantage, triggered when customers register their purchase within the vault utilizing the Swiss-made holograms.